ABOUT ME

NIMIT GUPTA - Digital Marketing Strategist

As an MBA (Marketing & IT), I have over 3 years of experience in managing marketing activities including ATL and BTL activities, digital marketing, analytics and social media listening.

On a daily basis, I handle activities such as managing and coordinating marketing and creative staff, leading market research efforts to uncover the viability of current and existing products/services, and liaising with media organizations and advertising agencies.

I am also responsible for working with executives to determine budgets, targets and participating in discussions to develop pricing strategies for products and services.

I am working towards a position where I can lead a team and teach others how to effectively manage and grow existing business.

Email

nimitgupta08@gmail.com

PHONE

+91-8884132288

BIRTHDATE

31-08-1990

Blog

www.digitalenthu.com

SKILLS

I AM REALLY GOOD AT THE FOLLOWING TECHNICAL SKILLS

Professional Skills

Functional Skills

Social Media Marketing
90%
Search Engine Optimization
80%

MARKETING TOOLS

  • Hootsuite
  • HubSpot
  • Sprout Social
  • ReTargeter
  • Mail Chimp
  • OptinMonster
Digital Advertising
85%
Email Marketing
90%

ANALYTICS

  • Google Analytics
  • Facebook Analytics
  • Twitter Analytics
  • Kissmetrics
  • Sysomos
  • Radian6
Creative and Content Strategy
70%
Inbound Marketing
75%

DIGITAL ADVERTISING

  • Google AdWords
  • Facebook Ads
  • Twitter Ads
  • Bing Ads
  • Nanigans
  • Socedo
Market Research and Media Planning
80%
Content Marketing
75%

GRAPHICS DESIGNING

  • Adobe Photoshop
  • Adobe Illustrator
  • Canva
Website Development
80%
Graphics Design
60%

WEB DESIGN

  • WordPress
  • HTML 5
  • Wix

DIGITAL MARKETING IS MY GREAT PASSION.

When I tell people that I have a passion for digital marketing, they just look at me and say, "Oh yeah"

EXERIENCE

PREVIOUS ASSOCIATIONS THAT HELPED TO GATHER EXPERIENCE

WeP SOLUTIONS LIMITED

Assistant Marketing Manager

FEB 2017 - TILL TODAY

As the marketing manager, I am responsible for developing, implementing and executing strategic marketing plans for their new line of business, WeP Digital Services Limited in order to attract potential customers.

My day-to-day tasks include managing and coordinating marketing and creative staff, leading market research efforts to uncover the viability of current and existing products/services, and liaising with media organizations and advertising agencies.

At Affimity I was completely responsible for the analytics part of the business which I did using Google Analytics and few other tools.

Apart from generating weekly growth reports, which helped in understanding the growth of the company, I helped in deciding the strategy based on what is working and what is not.

I was part of the team handling the digital marketing activities like Facebook marketing, Twitter Ads, Google AdWords.

AFFIMITY

Digital Marketing Manager

AUG 2015 – SEP 2016

GENPACT

Senior Research Associate
MAY 2014 – AUG 2015

At Genpact I was responsible for managing social media project of one of the largest pharmaceutical companies in the world.

My responsibilities included taking out relevant data based on defined parameters for quality control and do data analysis.

I used to develop actionable insights which were readily implementable in line with the KBQs and was responsible of sending out monthly client report.

CERTIFICATIONS

EXCELLENCE TAKES A LOT OF EFFORT!

GOOGLE ADWORDS CERTIFIED

The AdWords exams cover basic and advanced advertising concepts, including campaign set up, management, and optimization. 

This exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimizing AdWords campaigns.

GOOGLE ANALYTICS CERTIFIED

The Google Analytics individual qualification exam covers basic and advanced Google Analytics concepts. This includes topics such as

1) planning and principles
2) implementation and data collection
3) configuration and administration
4) conversion and attribution
5) reports, metrics, and dimensions.

EDUCATION

THE ROOTS OF EDUCATION ARE BITTER, BUT THE FRUIT IS SWEET

INSTITUTE OF MANAGEMENT TECHNOLOGY, NAGPUR

PGDM- Marketing and Information Technology

2012 – 2014

LOVELY PROFESSIONAL UNIVERSITY, PUNJAB

B.Tech (Hons.)- Computer Science

2008 – 2012

TESTIMONIALS

I AM OKAY TODAY, BUT IN A YEAR YOU WILL SEE ME, I'LL BE AMAZING.

I have worked with Nimit at Genpact wherein he was a part of my team. He is quite a hardworking, and an intelligent person with a positive attitude. He has the ability to deep dive into a problem and come up with an effective solution. He is a very dedicated individual and doesn’t believe in wasting time.

Upasna Mann

Social Media Strategist

I have worked with Nimit for more than a year. He has excellent analytical skills that helped us in understanding and taking action of complex social media data. He never dropped the ball and never said no to any assignment. Friendly and highly competent, Nimit will be an asset to any team

Parveen Mittal

Cofounder - Affimity

I had the pleasure to work with Nimit. He was the main help in defining our social media and multi-channel marketing strategies. His analytical chops brought some important data and information about our traffic. He is very knowledgeable of Social Media, analytical tools, and data visualization.

Clarissa Alessandra Celestino

Web Developer /Design

CONTACT ME

CONNECT WITH ME

Catch me by google map

I would love to hear from you… Why not get in touch?

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